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Manual para elaborar un plan de mercadotecnia : un enfoque latinoamericano / Ricardo Fernández Valiñas

Fernández Valiás, Ricardo

Manual para elaborar un plan de mercadotecnia : un enfoque latinoamericano / Ricardo Fernández Valiñas - 3a. ed. - México : Thomson, 2004 - 214 p.

ISBN: 970-686-349-4

Subjects--Topical Terms:
Mercadeo

Dewey Class. No.: 658.8 F358m 2004

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