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Fundamentos de marketing / Charles W. Lamb, Joseph F. Hair, Carl McDaniel

Fundamentos de marketing / Charles W. Lamb, Joseph F. Hair, Carl McDaniel - 4a. ed. - México : Thomson, 2006 - 590 p.

ISBN: 970-686-439-3

Subjects--Topical Terms:
Mercadeo

Dewey Class. No.: 658.8 F963m 2006

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