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Mercadotecnia : una perspectiva estratégica / James M. Hulbert

Hulbert, James M.

Mercadotecnia : una perspectiva estratégica / James M. Hulbert - México : McGraw-Hill, 1990 - 215 p.

Incluye índice.

ISBN: 968-422-432-X

Subjects--Topical Terms:
Mercadeo
Mercadotecnia.

Dewey Class. No.: 658.8 H912m 1990

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