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Fundamentos de marketing [Texto] / Philip Kotler; Gary Armstrong

Kotler, Philip

Fundamentos de marketing [Texto] / Philip Kotler; Gary Armstrong - 6a. ed. - México : Pearson Educación, 2003 - 589 p.

Disponible en Recurso Electrónico en la Sala de Referencia

ISBN: 970-26-0400-1

Subjects--Topical Terms:
Mercadeo

Dewey Class. No.: 658.8 K849f 2003

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