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Marketing de los servicios / Ildefonso Grande Esteban

Grande Esteban, Ildefonso

Marketing de los servicios / Ildefonso Grande Esteban - 4a. ed. - España : ESIC, 2012 - 399p

Referencias bibliográfica : p.389-399

ISBN: 978-607-707-509-7

Subjects--Topical Terms:
Mercadeo de servicios
Servicio al cliente

Dewey Class. No.: 658.812 G751m 2012

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