Stanton, Willian J. <br/><br/>
Fundamentos de marketing / Willian J. Stanton 

 - 13a. ed. 
 - México : Ofgloma, 2004 
 - 764 p. 
<br/><br/><label>ISBN: </label>970-10-3825-8 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mercadeo
<br/><br/><label>Dewey Class. No.: </label>658.8 S29f 2004