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	2851.	8 Maneras de crecer / Philip Kotler, Milton Kotler by Kotler, Philip \| Kotler, Milton. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : LID, 2014 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (1)Call number: 658.8 K874ó 2014. Place hold
	2852.	Casos prácticos de marketing / Jean Jacques Lambin by Lambin, Jean Jacques. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : McGraw-Hill Interamericana, 1995 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (1)Call number: 658.8 L224c 1995. Place hold
	2853.	Marketing estratégico / Jean Jacques Lambin by Lambi, Jean Jacques. Edition: 3a. ed.Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : McGraw-Hill Intermericana, 1996 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (1)Call number: 658.8 L224m 1996. Place hold
	2854.	El plan de mercadeo : como prepararlo y ponerlo en práctica / William M. Luther by Luther, William M. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : Norma, 1995 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (3)Call number: 658.8 L977p 1995, ... Place hold
	2855.	Marketing / E. Jorome McCarthy by McCarthy, E. Jerome. Edition: 11a. ed.Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : McGraw-Hill, 1997 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (5)Call number: 658.8 M127m 1997, ... Place hold
	2856.	Management sigloXXI / Peter Senge...[et al.] by Senge. Peter. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : Pearson Educación, 2000 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (2)Call number: 658.8 M266 2000, ... Place hold
	2857.	Marketing / Philip Kotler; Gary Armstrong...(et-al) Edition: 10a. ed.Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : Pearson Educación, 2004 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (2)Call number: 658.8 M333k 2004, ... Place hold
	2858.	Marketing para turismo / Philip Kotler; John Bower, James Makens Edition: 3a. ed.Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : Pearson Educación, 2004 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (1)Call number: 658.8 M341t 2004. Place hold
	2859.	Planificación estratégica y creatividad / Ubaldo Cuesta Cambra (Coord.) by Custa Cambra, Ubaldo. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : ESIC, 2012 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (1)Call number: 658.8 P712e 2012. Place hold
	2860.	Marketing relacional : nuevo enfoque para la seducción y fidelización del cliente / Pedro J. Reinares Lara; José Manuel Ponzoa Casado by Reinares Lara, Pedro J \| Ponzoa Casado, José Manuel. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : Educación, 2002 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (1)Call number: 658.8 R275m 2002. Place hold
	2861.	Introducción al negocio de la agricultura / Cliff Rickets; Omri Rawlins by Ricketts, Cliff \| Rawlins, Omri. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : Paraninfo, 2000 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (1)Call number: 658.8 R424i 2000. Place hold
	2862.	No cover image available Creatividad en marketing directo "...si he aprendido yo, cómo no vas a aprender tú" / Santiago Rodríguez by Rodríguez, Santiago. Edition: 2a. ed.Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : Deusto, 1998 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (1)Call number: 658.8 R619c 1998. Place hold
	2863.	Marketing digital y comercio electrónico / Inma Rodríguez - Ardura by Rodríguez - Ardura, Inma. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : Pirámide, 2014 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (1)Call number: 658.8 R696m 2014. Place hold
	2864.	No cover image available Marketing público. Investigación, aplicaciones y estrategia / Ramón Rufín Moreno, Cayetano Medina Molina by Rufín Moreno, Ramón \| Medina Molina, Cayetano. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : ESIC, 2012 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (1)Call number: 658.8 R926m 2012. Place hold
	2865.	Innovación y marketing de servicios en la era digital / David Villaseca Morales by Villaseca Morales, David. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : ESIC, 2014 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (1)Call number: 658.8 V726i 2014. Place hold
	2866.	Preparar un plan de marketing / John Westwood by Westwood, John. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : Profit, 2016 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (2)Call number: 658.8 W538p 2016, ... Place hold
	2867.	No cover image available Política de precios / John Winkler by Winkler, John. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : Deusto, 1993 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (2)Call number: 658.8 W729p 1993, ... Place hold
	2868.	Clientes globales. Claves para conectar con el consumidor en la red / Carlos Jiménez by Jiménez, Carlos. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : Profit, 2016 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (1)Call number: 658.800258 J614c 2016. Place hold
	2869.	Marketing estratégico / Roger J. Best by Best, Roger J. Edition: 4a. ed.Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : Pearson, 2007 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (5)Call number: 658.802 B561m 2007, ... Place hold
	2870.	Desarrollo y ejecución de estrategias de mercadeo / Raymond D. Herman by Hermen, Raymond D. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : Norma, 1996 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (2)Call number: 658.802 H427d 1996, ... Place hold
	2871.	Segmentación de mercados : aspectos estratégicos y metodológicos / Eduardo Picón Prado; Jesús Varela Mallou; Jean-Pierre Levy Mangín by Picón Prado, Eduardo. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : España : Pearson Educación, 2004 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (1)Call number: 658.802 P588s 2004. Place hold
	2872.	+ Ventas / Luis María García Bobadilla by García Bobadilla, Luis María. Edition: 4a. ed.Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : ESIC, 2011 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (1)Call number: 658.81 G216v 2011. Place hold
	2873.	La vaca púlpura : diferénciate para transformar tu negocio / Seth Godin by Godin, Seth. Edition: 3a. ed.Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : Gestión 2000, 2014 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (3)Call number: 658.81 G585v 2014, ... Place hold
	2874.	Cómo lograr la excelencia en ventas / Kerry L. Johnson by Johnson, Kerry L. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : Norma, 1990 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (1)Call number: 658.81 J635c 1990. Place hold
	2875.	El proceso de la venta eficaz: Técnicas de ventas para quienes desean alcanzar el éxito en esta actividad / Raúl López Fernández by López Fernández, Raúl. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : Norma, 1999 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (1)Call number: 658.81 L881p 1999. Place hold
	2876.	La promoción de ventas : varible clave del marketing / Jaime Rivera Camino, María Dolores de Juan Vigaray by Rivera Camino, Jaime \| Juan Vigaray, María Dolores de. Edition: 2a. ed.Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : ESIC, 2002 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (1)Call number: 658.81 R621p 2002. Place hold
	2877.	Un buen servicio ya no basta : cuatro principios del servicio excepcional al cliente / Leonard L. Berry by Berry, Leonard L. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : Norma, 1996 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (1)Call number: 658.812 B459b 1996. Place hold
	2878.	Gestión de la relación con el cliente clave : una guía definitiva para administrar y mantener las grandes cuentas / Ken Burnett by Burnett, Ken. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : Pearson Educación, 2002 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (1)Call number: 658.812 B934g 2002. Place hold
	2879.	Marketing de los servicios / Ildefonso Grande Esteban by Grande Esteban, Ildefonso. Edition: 4a. ed.Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : ESIC, 2012 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (1)Call number: 658.812 G751m 2012. Place hold
	2880.	El profesional del servicio al cliente / Rick Tate, Josh Stroup by Tate, Rick \| Stroup, Josh. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : Universitaria, 2003 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (1)Call number: 658.812 T216p 2003. Place hold
	2881.	Manual de atención a clientes y usuarios. Una guía para reducir costes, mejorar las ventas y la calidad en las organizaciones públicas y privadas / Juan Pablo Villa by Villa, Juan Pablo. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : Profit, 2014 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (1)Call number: 658.812 V712m 2014. Place hold
	2882.	Innovación y marketing de servicios en la era digital / David Villaseca Morales by Villaseca Morales, David. Edition: 2a. ed.Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : ESIC, 2014 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (2)Call number: 658.812 V726i 2014, ... Place hold
	2883.	Dirección de ventas : vender y fidelizar en el nuevo milenio / Dionisio Cámara Ibáñez, María Sanz Gómez by Cámara Ibáñez, Dionisio \| Sanz Gómez, María. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : Pearson Educación, 2001 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (2)Call number: 658.82 C14d 2001, ... Place hold
	2884.	Promociones para vender más. Todos los secretos del marketing promocional / Luiggi Sarrias Martí by Sarrias Martí, Luiggi. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : Profit, 2013 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (1)Call number: 658.82 S247p 2013. Place hold
	2885.	Liderazgo de marca / David A. Aaker, E. Joachimsthaler by Aaker, David A \| Joachimsthaler, E. Series: Col. Líderes del management MarketingMaterial type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : Deusto, 2006 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (2)Call number: 658.827 A41L 2006, ... Place hold
	2886.	Las marcas a examen : el gran desafío de la identidad comercial / Kevin Drawbaugh by Drawbaugh, Kevin. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : Pearson Educación, 2001 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (1)Call number: 658.827 D796m 2001. Place hold
	2887.	La marca : motor de la cometitividad de las empresas y del crecimiento de la economía / Jean Noel Kapferer; Jean Calude Thoening; Ramón Taix Rodríguez Moñino by Kapferer, Jean Noel \| Thoenig, Jean Claude \| Rodríguez Moñino, Ramón Taix. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : McGraw-Hill, 1991 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (1)Call number: 658.827 K17m 1991. Place hold
	2888.	Bye, bye, marketing. Del poder del mercado al poder del consumidor / Agustín Medina by Medina, Agustín. Series: Colección Empresa y GestiónMaterial type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : Pirámide, 2010 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (1)Call number: 658.827 M491b 2010. Place hold
	2889.	Las 22 leyes inmutables de la marca : cómo convertir un producto o un sevicio en una marca mundial / Al Ries by Ries, Al. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : McGraw-Hill, 2000 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (5)Call number: 658.827 R446v 2000, ... Place hold
	2890.	El marketing y su utilidad en la pequeña empresa : una guía práctica y comprensible sobre la gran importancia que tiene la aplicación de las técnicas del marketing en la pequeña empresa Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : Díaz de Santos, 1994 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (1)Call number: 658.83 M345u 1994. Place hold
	2891.	Investigación de mercados /Pablo Valderrey Sanz by Valderrey Sanz, Pablo. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : Starbook, 2010 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (1)Call number: 658.83 V233i 2010. Place hold
	2892.	Promoción al consumidor en el marketing de servicios Series: Colección biblioteca de manuales prácticos de marketingMaterial type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : Ediciones Díaz de Santos, 1990 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (2)Call number: 658.834 P965c 1990, ... Place hold
	2893.	La inteligencia emocional aplicada al liderazgo y a las organizaciones / Robert K. Cooper by Cooper, Robert K. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : Norma, 1998 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (4)Call number: 658.8342 C784i 1998, ... Place hold
	2894.	La importancia de los primeros cinco minutos : actitudes y comportamiento eficases al inicial contacto de negocios / Norman King by King, Norman. Edition: 2a. ed.Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : Norma, 1997 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (4)Call number: 658.8342 K585i 1997, ... Place hold
	2895.	40 maneras de conquistar el mundo : estrategias psicologicas infalibles que le ayudaron a poner cualquier situación en su favor / David J. Lieberman by Lieberman, David J. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : Norma, 2000 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (1)Call number: 658.8342 L621c 2000. Place hold
	2896.	Los cincos primeros minutos : juzgar, hablar, ganar / Sara Peltant, George Grzybowski by Peltant, Sara. Series: Biblioteca Deusto de Desarrollo PersonalMaterial type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : Deusto, 1993 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (1)Call number: 658.8342 P368c 1993. Place hold
	2897.	El arte de venderse uno mismo / Willet Weeks by Weeks, Willet. Series: Biblioteca Deusto de desarrollo PersonalMaterial type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : Deusto, 1993 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (1)Call number: 658.8342 W418a 1993. Place hold
	2898.	Saque el máximo provecho de las ferias : todos lo que debe conocer para planificarlas y organizarlas de forma óptima / Steve Miller by Miller, Steve. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : Empresa Activa, 2003 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (1)Call number: 658.84 M647s 2003. Place hold
	2899.	Las 11 leyes inmutables de la creación de marcas en internet / Al Ries, Laura Ries by Ries, Al \| Ries, Laura. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : Deusto, 2006 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (1)Call number: 658.84 R559ó 2006. Place hold
	2900.	SEO. Las claves esenciales / Aleyda Solis by Solis, Aleyda. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : Anaya, 2016 Availability: Items available for loan: Biblioteca UCATECI - Sede Central - La Vega (1)Call number: 658.84 S687s 2016. Place hold