Marketing de servicios : conceptos y estrategias / Marcos Henrique Nogueira Cobra, Flavia Arnaldo Zwarg; trad. Luis O. Rodríguez Acosta
Material type:
TextLanguage: Spanish Publication details: México : McGraw-Hill, 1992 Description: 279 pISBN: 970-10-0117-6Subject(s): MercadeoDDC classification: 658.8 C657m 1992
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|
Libros
|
Biblioteca UCATECI - Sede Central - La Vega En Estantería | Colección General | 658.8 C657m 1992 (Browse shelf(Opens below)) | Ej.1 | Available | 5446 |
Incluye índice y bibliografía.
Libros
There are no comments on this title.